by Kim Bock | Oct 19, 2017 | Digital Marketing
Digital Marketing Strategy: Myth or Necessity? In our previous Blog Post we explained the concept of the Marketing Funnel which, as part of a Digital Marketing Strategy, in short relates to the journey your customer or client undertakes to engage your services or to...
by Kim Bock | Sep 30, 2017 | Digital Marketing
Customer Engagement: The Customer JourneyIn our previous Blog Post we explained the concept of the Buyer Persona which in short is your Ideal Customer. By now you should have a picture in your mind of who your Ideal Customer is. The next step is to understand the...
by Kim Bock | Sep 17, 2017 | Digital Marketing
Customer Engagement: Buyer Personas Updated on 12 July 2019 Steve Jobs famously said “Get closer than ever to your customers. So close that you tell them what they need well before they realise it themselves.”Easier said than done, right? How do you connect with your...
by Kim Bock | Sep 3, 2017 | Digital Marketing
Reach your Customers online and grow your reputation with a well-planned Digital Marketing Strategy. It doesn’t matter what type of business you have or whether it’s a small, medium or large business, your customers need to feel that they and their priorities are your...
by Kim Bock | Aug 28, 2015 | Blogging
When you think of Charles Dickens, do you think of a boring run of the mill writer or does he stand out as one of the best writers of all times? He was of course a great writer and very knowledgeable about the social conditions and what needed to be addressed than any...